5 Ways in which a Responsive Web Design Boosts your Business Bottom Line

We offer a wide range of PSD to HTML conversion services like PSD to HTML5 conversion, PSD to Responsive HTML5, and more.

5 Ways in which a Responsive Web Design Boosts your Business Bottom Line

Posted on : Dec 02, 2019

You probably would have come across the saying, “Never judge a book by its cover.” While that may apply to various aspects of life, in the online world – your customers are making instant judgments about your business.

3 in 4 customers admit that they judge a company’s credibility based on the website design alone. A poor or an outdated web design could make you lose nearly 75% of customers. It takes just a few seconds for your customers to decide whether they like your site and want to stick around.

While there are several aspects of web design – easy navigation, clear CTAs, powerful words, etc. – that make it engaging, responsive web design plays a crucial role in determining the overall user experience. Plus, it helps you rank better on Google and other search engines.

Here, we list out the top reasons why having a responsive web design (RWD) is good for your business.

1. Make your Business Future Ready

The biggest benefit of RWD is that the design is based on screen size and not on device size. Today, it may be popular for customers to browse using their mobiles. A few years down the line, the trend may shift to tablets or even screen-free devices. With a responsive website, you are prepared for future trends, whatever it may be.

Now that you’re convinced of the need for a responsive website for your business, what next?

While there are helpful tutorials to guide you on how to build a responsive website from scratch, designing and developing an optimized and fully-responsive site takes time and expertise. This is where PSD2HTML comes into the picture. We offer a wide range of PSD to HTML conversion services like PSD to HTML5 conversion, PSD to Responsive HTML5, and more.

2. Save Time and Money

Time is money, and that is so true in the hyper-competitive business arena of today. Without a responsive design, you need to maintain separate sites for desktop and mobile – which leads to double the work. Two separate SEO strategies, Google AdWords campaigns, analytics, and more.

With a responsive web design – you need to concentrate only on one site that works across multiple devices, thereby reducing the time you spend on administrative tasks. And, not to forget the money you save on website design, development, and SEO when you maintain a single website.

3. Deliver what Customers Want

As a business owner, you know that “providing customers what they want is crucial for success.” According to Statista, mobile internet usage constitutes nearly half (48.91%) of global website traffic in 2019. With more and more customers using mobiles and tablets for browsing, you need to ensure that your customers enjoy a seamless experience across devices. And, the best way to achieve it is with responsive web design.

4. Enjoy Better Visibility in Search Engines

Search engine rankings play a crucial role in the discoverability of your website. Higher the ranking, the better are the chances of more customers discovering your website online. And, more traffic leads to more leads, which in turn increase sales and revenues.

With a responsive website, your site has only one URL, making it easy for Google and other search engines to index your site. This leads to faster load times and better site experience, all of which play a role in boosting your search engine rankings.

Also, recently, Google announced that the search engine is migrating to mobile-first indexing. Simply put, your mobile website holds more weightage than the desktop site, for determining page rankings. With an RWD, you provide users with a better viewing experience as well as satisfy Google’s bots, thereby boosting SERP rankings.

5. Convert Site Traffic into Paying Customers

Are you suffering from high bounce rates? Not sure why visitors who land on your site leave within a few seconds? Your website design might be the culprit. The main reasons why site visitors leave quickly are because of poor design, a clunky interface, and difficulties in site navigation, long loading times, and more.

Responsive web design helps you overcome all these challenges. Irrespective of the device they are using, customers get to enjoy an enhanced viewing experience, which, in turn, gets them to stay and go higher in the customer conversion journey.

Send us your website design, and we’ll use our coding skills and years of experience for building a top-notch, fully responsive HTML5 site for your business. Our PSD to HTML5 services start with slicing images from your PSD files, which is then hand-coded to responsive and optimized HTML. Get in touch with our team to convert PSD to HTML5 and build a fully responsive site and enjoy the benefits listed above.



PSD2HTML is one of the top-notch PSD to HTML conversion service provider. As an experienced service provider, the company specializes in converting responsive PSD to HTML5, PSD to Email Templates and WordPress Development!